Sometimes experiments are needed in order to find out how to effectively reach your audience. It can be with the use of print media, such as newspaper articles, leaflets, broschures and the like. But it can also mean the use of various forms of technology, such as the internet and social networking. Aside from wordpress, which powers the Chronicles both as an original as well as the areavoices version, people have used facebook and pininterest to post their pics of their favorite bridges. Yet most of these have been individual bridges and not that of a tour guide, like the Chronicles has been posting since its launch in 2010.
The Bridgehunter’s Chronicles has just started using Instagram recently, and I had a chance to experiment with putting a tour guide together, using the app , during my most recent visit to the city of Aue in western Saxony.
Located 25 kilometers southeast of Zwickau where the Zwickauer Mulde and Schwarzwasser (Black Water) Rivers meet, Aue is lined up along both rivers with houses that are between a century and two centuries old. The town prides itself on mining and therefore, one can find many places where silver is produced and transported, both past and present. It also has a top premere soccer team in Erzgebirge Aue, which plays in the second tier of the German Bundesliga. Eight kilometers to the west is the town of Schneeberg, where several Medieval buildings have been considered historically significant by the government and UNESCO, including its prized cathedral. However getting there is almost only possible by bus or car, for biking up there would be as biblically challenging as Moses climbing up Mt. Sinai to speak to God and get the Ten Commandments.
Speaking from experience, if you have to go to Schneeberg from Aue, please don’t do that and take the bus. 😉
Getting back to the story, I happened to take some downtime between the time of an appointment in Schneeberg and the time I had to return to Jena. The only problem was the camera that I usually use for my bridgehunting tour was left home by accident. Bummer as it was and seeing many sights considering surprising to the eye of the photographer and pontist, I decided to use Instagram on my Smartphone and started taking pictures.
And the rest was history. 🙂
For the first time in its history, the Chronicles has a tour guide where Instagram is almost exclusively used. When you click on the picture below, you will be taken to the page where you can see all the bridges I visited and photographed. A map is provided below the picture, showing you where they are located. You can also access the Chronicles by clicking on the instagram symbol on the left side under Social.
As I’m looking for some information on the bridges profiled here, if you know of some facts about the bridges, please leave a comment here or contact me via e-mail, using the contact form provided. The facts about the bridges are found in the Google Map. All you need to do is have a look at the pictures on Instagram and feel free to comment.